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ecommerce-intelligence
eCommerce Intelligence – Precision Targeting To Extend Brand Reach
Digital Commerce Intelligence also enables brands to provide a personalized shopping experience Data...
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optimize-category-pages
Why do Brands Need to Optimize Category Pages – Browse Share of Products?
The rules of the game remain the same. Just the battleground gets shifted from the home page to the category...
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expanding-ecommerce-market
Organic Food Products: Expanding eCommerce Market for Value-First Shoppers
The Indian organic food market is expected to reach a staggering $4,602 million by 2028 with growth at...
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click-spamming
Decode the Fraud Series: Cracking Down on Click Spamming?
While online fraud perhaps started with email spamming, it has come a long way. Today, ad fraud takes...
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global-payment-ecosystem
The Rise of Direct Carrier Billing Across the Global Payment Ecosystem
The global digital landscape is evolving swiftly with high rates of mobile penetration across the world...
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purchase-phase
Purchase Phase: Push Your Sales to Boost Conversions
The third phase of the customer journey is where the decision-making process leads to the purchase Did...
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stay-safe-online
From Vulnerability to Vigilance: Navigating Brand Safety in 2023
Ensuring brand safety in the online ecosystem is becoming a growing concern for modern brands. A large...
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awareness-phase
Awareness Phase: Road to Reach The Top Shelf
The first phase of the customer Journey is all about being discoverable across the e-commerce platforms...
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bricks-to-clicks
Bricks to clicks: Brands expanding their footprints
It’s not about the wings, it’s about the will to fly high. Shopping has been traditionally about look...
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unmasking-device-spoofing
Fraud Exposed Series: Unmasking Device Spoofing and Its Impact on Advertisers!
Your ad campaign data is probably skewed. The platforms you think are driving results may be delivering...
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consideration-phase
Consideration Phase: What Makes Shoppers Pick Your Product?| mFilterIt Blog
The second phase of the eCom Customer Journey is where shoppers evaluate and consider your product The...
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competitive-pricing
How Can Competitive Pricing Analysis Boost eCommerce Growth
Things are changing rapidly in the digital commerce arena. A lot of smart, socially conscious, and sustainable...
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