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Indian E-commerce
Indian E-commerce Market Trends 2024
The world of e-commerce saw some rapid changes post-pandemic lockdown but as the people started adjusting...
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Maximizing ROI
Maximizing ROI: Strategies for Low-Volume Inventory Placements in DV360
In the world of digital marketing, programmatic advertising platforms like DV360 (Display & Video...
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Phantom Impressions
Unmasking the Phantom Impressions: Know why your impressions are high, yet ROI is low
The digital landscape is evolving rapidly and advertisers have the opportunity to tap the best out of...
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Sale
Be Sale-Ready: Stock it up to score big on the Black Friday & Diwali Season Sale
Is it too early to talk about it? Is It? Not Really! Time is running out! To a shopper, it may seem like...
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E-commerce Intelligence
Hit a 6 This Festive Season with the Right E-commerce Intelligence
eCommerce has indeed gained momentum during the unprecedented Covid19 pandemic. The gain can be seen...
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Customer Experience (CX) Digital Commerce En Route to Optimize the Customer Journey
Customer Experience (CX): Digital Commerce En Route to Optimize the Customer Journey
Businesses that enhanced customer experience has improved cross-selling and up-selling (42%), enhanced...
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Direct Carrier Billing
Direct Carrier Billing: Complete Guide to Building Seamless & Secure DCB VAS Ecosystem
What is Direct Carrier Billing (DCB)? DCB mobile payment method that allows users to make purchases and...
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Programmatic Advertising
Programmatic Advertising Trends Shaping the Digital Industry
Like always, new technological developments continue revolutionizing the way we conduct business online....
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optimize-lead-generation-process
How Lead Validation Can Optimize Your Lead-Generation Process? – Know in Detail
Having a sound digital growth plan is perhaps the most surefire way for any modern business to succeed....
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map-violations
eCommerce Seller Monitoring: Save Your Brand from Domino Effect of MAP Violations
Identification of MAP (Minimum Advertised Price) violators in real-time is critical for brands as it...
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mirage-in-the desert-of-digital-advertising
A Mirage in The Desert of Digital Advertising: Will You Find Your Way?
Imagine strolling through a desert, thirsty for genuine leads and conversions. Suddenly, an oasis appears—a...
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evolving-consumer-dynamics
Middle East eCommerce: The Evolving Consumer Dynamics in the FMCG Segment
The eCommerce landscape is expanding as more brands are exploring the global market and local marketplaces...
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