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Fraudsters and digital criminals jump at any opportunity to pervade a marketing campaign. Their only...
India has witnessed an exponential rise in smartphone usage, internet penetration, which has furthered...
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We’re all living in times of pandemic, with the virus having a palpable impact on consumer behavior,...
Make most out of your ad spend Among a plethora of challenges faced by a brand and a marketer, ad fraud...
Is Ad-fraud responsible for shrinking CMO tenure? With digital spends cross over 50% of the total media...
Addressing the skill gap in the digital ecosystem with the rise in cyber threats. Brand Safety Officers...
Are you searching for your brand name and brand keywords on Google manually? Trying to find who is bidding...
Affiliate marketing fraud can damage brand reputation, increase advertising costs and generate client...
mFilterIt’s Quick Guide for Marketers Ad fraud is just like bad fat in the body. It unnecessarily makes...
Brands have to repeatedly reach out to the same set of users, and they need to live up to their reputation...
