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Digital marketers are increasingly concerned about brand safety in the wake of fake news and potentially...
It is easier than ever to start a business or brand using the Internet. On the downside, copying content...
Ad Fraud is not a term anymore that needs an introduction for marketers. There is frequent news about...
Aware of your customers’ feelings? Try These Ways to Streamline Your Sentiment Analysis For Sellers The...
Brand safety is the process of protecting a brand’s image and reputation from the negative or damaging...
How analyzing reviews helped an FMCG brand to optimize their packaging? In India, we have a saying, “ग्राहक...
Whether you’re an advertiser, publisher, or user, it is natural to have questions about the growing threats...
Imagine you’re running an ad campaign to generate leads for your clothing brand. You have also partnered...
Share-of-Shelf of your sponsored listings on eCommerce platforms like Amazon, Bigbasket, Flipkart, etc.,...
Direct Carrier Billing (DCB) is a subscription model offered by carrier providers. The charge of the...
Customers on eCommerce platforms often check out reviews and ratings of products before making the final...
Akash is excited to plan his trip to Bali and starts searching for the best deals on the internet. He...
